"How A Boston Realtor Achieved 488% Return On Facebook Ad Spend"

After moving from Lawyer to Realtor, our client engaged SociallyScaled to develop and execute an online marketing strategy to get his name out in the Boston area and position himself as the go-to man for Real Estate.

Key Results

πŸ‘ Spent $8,497.18 in Facebook Ad Spend with an approximate ROI of $50,000
πŸ‘ Generated 439 Leads
πŸ‘ Over 185,000 people reached, with over 85,000 video views
πŸ‘ 2 properties listed and sold & 3 properties sold with an approximate $10,000 commission per property
πŸ‘ 1 property rented

488% ROI

Earning $50,000+

$8,497.18

In ad spend

439 Leads

in the Boston area

Objectives

1⃣ Generate leads for potential buyers and sellers in the Boston area.
2⃣ Proactively manage Facebook ads campaign in the US in order to maximise conversions within a target CPA
3⃣ Keep organic Social Media content consistent
4⃣ Install a tracking and measurement system to accurately track the Return On Investment on marketing expenditures

How The Objectives Were Achieved

πŸ‘‰ Facebook Advertising πŸ‘ˆ

βœ… High performing Facebook lead generation ads
βœ… Engaging video ad creation
βœ… Multi-stage ad funnel
βœ… Testing different Interests & Lookalike Audiences

πŸ‘‰ Social Media Content Marketing πŸ‘ˆ

βœ… Consistent valuable content posts
βœ… Engaging Facebook video posts
βœ… Valuable content and educational campaigns
βœ… Split Testing
βœ… Analytics Tracking

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