“1,684 Leads For Less Than $2.50 Each”
Act4Tomorrow are separation and divorce specialists who came to SociallyScaled because they needed to get their name out there and attract high-quality leads. With the nature of the business, privacy was the top concern and we created a strategy that made people feel comfortable interacting with such a sensitive topic and generated thousands of high-quality leads.
Key Results
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1,684 qualified leads in just 7 months
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$2.46 per lead
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Completely automated lead generation system
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Scalable lead generation system
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Over 250,000 people reached and over 550,000 impressions
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9,110 people watched 24% of the videos, while 4,164 watched 50% and 1,397 watched 95%!
1,684
Leads
$2.46
Cost Per Lead
Automated and Scalable
Objectives
Generate highly qualified leads daily.
01
Build, test, validate and optimise an automated lead generation funnel.
02
Create a scalable system.
03
How The Objectives Were Achieved
Facebook Advertising
- Complex geo & demographic targeting
- High performing Facebook conversion ads
- Multi-stage ad funnel
- Testing different Interests & Lookalike Audiences
- High-level bidding strategy
Landing Page Funnels
- End to end funnel building
- Split Testing
- Analytics Tracking
- High Volume Conversion Rate Optimisation Testing
Email Marketing
- Email automation sequences
- Lead Nurturing campaigns
- Valuable content and educational campaigns
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