“1,684 Leads For Less Than $2.50 Each”

Act4Tomorrow are separation and divorce specialists who came to SociallyScaled because they needed to get their name out there and attract high-quality leads. With the nature of the business, privacy was the top concern and we created a strategy that made people feel comfortable interacting with such a sensitive topic and generated thousands of high-quality leads.

Key Results

  • 1,684 qualified leads in just 7 months

  • $2.46 per lead

  • Completely automated lead generation system

  • Scalable lead generation system

  • Over 250,000 people reached and over 550,000 impressions

  • 9,110 people watched 24% of the videos, while 4,164 watched 50% and 1,397 watched 95%!

1,684

Leads

$2.46

Cost Per Lead

Automated and Scalable

Objectives

Generate highly qualified leads daily.

01

Build, test, validate and optimise an automated lead generation funnel.

02

Create a scalable system.

03

How The Objectives Were Achieved

Facebook Advertising

  • Complex geo & demographic targeting
  • High performing Facebook conversion ads
  • Multi-stage ad funnel
  • Testing different Interests & Lookalike Audiences
  • High-level bidding strategy

Landing Page Funnels

  • End to end funnel building
  • Split Testing
  • Analytics Tracking
  • High Volume Conversion Rate Optimisation Testing

Email Marketing

  • Email automation sequences
  • Lead Nurturing campaigns
  • Valuable content and educational campaigns

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